Shawn & Ed Brewery Case Study

Shawn & Ed Brewing Company

A Website For Adventurous Mouths

Shawn Till and Ed Madronich had always talked about opening a brewery one day. That dream began to come to life three years ago at Shawn’s cottage. Sitting by the lake, beers in hand, the two friends looked at one another and asked, “Is it time?”

Fast forward to 2015 and the opening of the Shawn & Ed Brewing Company. Located in the former Dundas Curling and Skating Rink – “What Canadian wouldn’t want to put a brewery inside a curling and skating rink,” says Madronich – the company is now brewing up its signature “LagerShed” and “BarrelShed” brands, much to the delight of craft beer fans.

To promote the new company, Pier 8 Group created a full-featured, mobile-friendly website (lagershed.com) that’s loaded with interactive features, including video streaming, a photo gallery, event calendar and a blog.

 

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