iAMi

Initiative for Automotive Manufacturing Innovation The Initiative for Automotive Manufacturing Innovation, or IAMI for short, is the centrepiece of the Ontario government’s strategy to develop new manufacturing processes and materials that are vital to the success of...

Ecotourism

Southwestern Ontario Tourism Point Pelee National Park in southwestern Ontario is ranked as one the top 10 destinations in North America for bird watching. The park and other nearby sites attract close to 40,000 visitors each spring for the annual bird migrations....

Think and Drive

think and drive Road Safety Campaign In response to the high number of serious and fatal vehicle collisions on Niagara roads, the Regional Niagara Road Safety Committee hired Pier 8 Group to develop a road safety campaign. Our theme was “Think and Drive — a second is...

McMaster University Automotive Research

McMaster University A Design Boost for Automotive Research McMaster University in Hamilton is home to two key research centres whose branding and marketing materials were developed by Pier 8 Group. The McMaster Manufacturing Research Institute (MMRI) conducts studies...

Woody’s Vodka Coolers

Woody’s Vodka Coolers Promoting a Winning Beverage Brand Woody’s Vodka Coolers is a popular brand of pre-mixed alcoholic beverages imported from England. Working closely with the brand’s Canadian distributor, we developed the marketing tools that helped the...